Yellow Wrecker Badge Towing Logo

A black badge with generously rounded corners holds the whole design. Inside it, a yellow tow truck is drawn in side view: a long boom angles up from the bed to a hanging hook, a boxy cab sits at the right, and two round wheels have black hubs. Under the truck, HOOKUP runs in slim white capitals with wide gaps between the letters, and a smaller line in bolder white capitals reads TOWING & RECOVERY. Hookup is a made-up sample name, so your own company name goes where it sits, and the truck stays.

The badge wants a short main word over a longer descriptor line, like the sample's six-letter HOOKUP above TOWING & RECOVERY. Both lines end up close to the same width, so a one or two word name suits the top and a phrase of two or three words suits the bottom. The top letters are thin and spread out, which means a long name makes them cramped and does better on the lower line. The truck is generic artwork for the trade and says nothing about permits. Send your name with the order, add a tagline in the notes field, and we fit it and send a proof.

The yellow and white artwork sits on a black badge, so this design reads on white, silver, yellow, red, blue and most other door colors. The weak spot is a black or very dark door, where the badge edge fades and the artwork seems to float, so check the proof against your truck color. The slim top line is the lightest part of the design and is easiest to read up close, while the yellow truck and the bolder bottom line carry farther down the street. It suits tow, wrecker and flatbed businesses.

Pick this look, send us your company name, approve the proof, and we print it. $120 per door.